Crowd-funded science: thoughts after 185 people gave us $10,733 for research

The Contemplative Mammoth

I’ve spent the last month pushing our Experiment.com crowd-funding campaign, to support my lab’s upcoming research in the Falkland Islands. After successfully hitting our $10,000 goal with four days to go, I feel like I have a few thoughts about the process (and a lot of you have asked), so here goes:

Crowd-funding is hard. It took Dulcinea and Kit a lot of time to put their website together, and I spent a considerable amount of time pushing the campaign out via social media, email lists, and to our university press office (definitely do this! We got local TV news coverage), not to mention the time explaining to people how the whole thing works. The effort was, at times, on par with standard grant-writing. Be prepared to put a lot of time and effort into making a really fantastic site, and to follow up with a relentless social media presence. Which brings…

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